Which is better for SEO, Ahrefs or Semrush?
Tools
Both Ahrefs and Semrush are excellent, but your choice depends on needs. Ahrefs is often better for backlink analysis and link-building campaigns, thanks to its massive link index. Semrush is stronger for all-in-one SEO + marketing: keyword research, site audits, PPC, and content marketing.
In 2025, many SEOs use both: Ahrefs for link intelligence and Semrush for rank tracking + competitive analysis.
Practical tip: If your primary focus is off-page SEO and link building, choose Ahrefs. If you need broad marketing tools with SEO, content, and PPC insights, choose Semrush.
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