How do I build high-quality backlinks to my website?
Backlinks
High-quality backlinks come from relevant, trusted sources where users genuinely engage. In 2025, link-building is less about mass outreach and more about value-driven content.
Proven methods:
1) Publish original research or industry reports (most cited format).
2) Create interactive assets like tools or calculators.
3) Use “digital PR”—pitch expert insights or commentary to journalists.
4) Leverage unlinked brand mentions and request attribution.
5) Build relationships with niche communities (Reddit, LinkedIn groups). Avoid spammy link farms; Google’s Link Spam Updates are stricter.
Example: If you’re in e-commerce, a feature in “Top 10 sustainable brands” by an authority publisher is worth more than 50 random blogs.
Further reading: