How do I recover from a Google core algorithm update drop?
Technical SEO
Recovery depends on diagnosing whether the drop is content quality, EEAT, or technical SEO. Core updates usually target low-value, thin, or untrustworthy content.
Steps:
(1) Audit content using Google’s Helpful Content guidelines. Remove or consolidate thin pages.
(2) Improve EEAT: add author bios, cite sources, and include unique insights.
(3) Benchmark top competitors in affected keywords—what are they doing differently (length, multimedia, expertise)?
(4) Strengthen backlinks from niche-relevant sources.
(5) Monitor recovery over 2–3 months; updates take time to reflect.
Example:A medical blog hit in a health-related update often lacks medically-reviewed authorship—adding expert bios and citations can help regain trust.
Note: Avoid chasing algorithm loopholes; focus on sustainable, user-first improvements.
Further reading:
https://developers.google.com/search/docs/fundamentals/creating-helpful-content https://moz.com/learn/seo/algorithm-history