Your SEO Questions, Answered by Experts
From fixing duplicate content to mastering AI-driven search, find clear, actionable answers to the SEO challenges professionals face today. Trusted insights for SEOs, marketers, and founders who want results.
What SEO steps should I take for a brand new website?
For a new website, start with foundation-first SEO: 1) Technical setup: Ensure fast hosting, HTTPS, XML sitemap, and robots.txt are...
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What is the difference between white hat and black hat SEO?
White hat SEO follows Google’s guidelines, focusing on long-term sustainable growth: quality content, ethical link building, technical optimization, and user-first...
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What is the difference between SEO and PPC?
SEO focuses on improving a website’s organic visibility, while PPC (Pay-Per-Click) is strictly paid ads where you pay per user...
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What is the difference between SEO and SEM?
SEO (Search Engine Optimization) is about earning visibility organically, while SEM (Search Engine Marketing) typically includes paid strategies like Google...
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What are the most important Google ranking factors?
Google has 200+ signals, but in 2025, five stand out: 1) Helpful content & EEAT (Expertise, Experience, Authoritativeness, Trustworthiness)—Google’s Helpful...
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How can I do SEO for my website on a low budget?
SEO on a tight budget requires prioritization and free tools. Start with these steps: 1) Technical basics: Use free tools...
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